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Privacy Policy

Last updated: 19 February 2026

This Privacy Policy explains how personal information is collected, used, stored, disclosed, and protected when you access or use RUC Pass, available at https://www.rucpass.co.nz (the “Site”).

This policy is intended to comply with the Privacy Act 2020 (New Zealand) and applies to all users of the Site.

By using the Site, you acknowledge that you have read and understood this Privacy Policy.

1. Who we are

RUC Pass is owned and operated by:

  • RUC ON RAILS LIMITED
  • Company Number: 9362845
  • NZBN: 9429053041746
  • Registered Address: 26 Hobson Street, Suite 15587, Auckland, 1010, New Zealand

References to “RUC Pass”, “we”, “us”, or “our” refer to RUC ON RAILS LIMITED in its capacity as operator of the Site.

2. Scope of this policy

This Privacy Policy applies to:

  • use of the Site
  • enquiries and communications (including email support)
  • expressions of interest and mailing list signups (if enabled)
  • analytics, cookies, and similar technologies

This policy does not apply to third-party websites linked from the Site.

3. What is personal information

“Personal information” means information about an identifiable individual, as defined in the Privacy Act 2020.

This does not include information that has been irreversibly anonymised or aggregated.

4. Personal information we may collect

We may collect personal information in several ways, including when you provide it directly or when it is automatically generated through use of the Site.

4.1 Information you provide voluntarily

This may include:

  • name (if provided)
  • email address
  • phone number (if provided)
  • messages and correspondence (including support requests)
  • expression of interest details (for example, “notify me at launch”)

You are not required to provide personal information unless it is necessary to respond to your request or provide a requested update.

4.2 Automatically collected information

When you use the Site, we may automatically collect:

  • IP address
  • device and browser information
  • operating system information
  • pages viewed and interactions
  • referring URLs
  • timestamps
  • approximate location (derived from IP)

This information is commonly collected through server logs, cookies, and analytics tools.

5. Cookies and tracking technologies

We may use cookies, pixels, local storage, and similar technologies to:

  • operate and secure the Site
  • remember preferences (where applicable)
  • understand how the Site is used
  • improve performance and user experience
  • measure traffic and engagement

You can manage or disable cookies through your browser settings. Note that disabling cookies may affect Site functionality.

6. How we use personal information

We may use personal information for purposes including:

  • operating, maintaining, and improving the Site
  • responding to enquiries, feedback, or support requests
  • sending launch updates or product notices if you request them
  • preventing fraud, misuse, spam, or security incidents
  • monitoring performance, analytics, and usage trends
  • complying with legal obligations
  • protecting our rights and enforcing our terms

We may combine personal information with other data to better understand how the Site is used.

7. Email updates and opt-out

If you submit your email address to receive updates (for example, a waitlist or expression of interest), we may send you communications about RUC Pass.

You can unsubscribe from non-essential communications at any time using the link provided in those emails (where applicable) or by contacting us.

Service-related messages (for example, security or operational notices) may still be sent where reasonably necessary.

8. Disclosure of personal information

We may disclose personal information to:

  • service providers and contractors (for example hosting, analytics, email delivery)
  • professional advisers (for example legal, accounting, audit)
  • law enforcement, regulators, or other parties where required by law or lawful request
  • potential buyers, investors, or partners as part of a corporate transaction (subject to appropriate confidentiality protections)

We do not disclose personal information to third parties except as described in this policy or where otherwise permitted or required by law.

9. Overseas storage and processing

Personal information may be stored or processed in New Zealand or overseas, including using cloud service providers.

Where information is stored or processed overseas, we take reasonable steps to ensure it is protected in a manner consistent with this policy and applicable New Zealand law.

10. Security

We take reasonable technical and organisational measures to protect personal information against loss, misuse, unauthorised access, disclosure, or alteration.

No system is completely secure and we cannot guarantee absolute security.

11. Retention

We retain personal information only for as long as reasonably necessary to:

  • fulfil the purposes described in this policy
  • comply with legal, accounting, or regulatory requirements
  • resolve disputes or enforce agreements

We may anonymise or aggregate information for longer-term analysis.

12. Your rights

Under the Privacy Act 2020, you have the right to:

  • request access to personal information we hold about you
  • request correction of personal information

Requests must be made in writing and may require verification of identity. We may refuse requests in limited circumstances permitted by law.

13. Third-party websites

The Site may contain links to third-party websites. We are not responsible for the privacy practices, content, or security of those sites. You should review their privacy policies separately.

14. Children

The Site is not directed at children. We do not knowingly collect personal information from children.

If you believe a child has provided personal information, contact us and we will take reasonable steps to address the issue.

15. Changes to this policy

We may update this Privacy Policy from time to time.

Changes take effect when published on the Site. Continued use of the Site after changes are posted constitutes acceptance of the updated policy.

16. Contact us

If you have questions or requests relating to privacy, contact: support@rucpass.co.nz

  • Operator: RUC ON RAILS LIMITED
  • Company Number: 9362845
  • NZBN: 9429053041746
  • Registered Address: 26 Hobson Street, Suite 15587, Auckland, 1010, New Zealand